Cheer For The Children
Minnesota • Hygiene & everyday essentials

Helping children focus on what truly matters: an education.

Cheer For The Children has one simple mission: help children focus on what truly matters, gaining an education. We provide hygiene items and everyday essentials to Minnesota students in need, through school social workers and support staff.

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Miss Twin Cities, wearing her crown and sash, smiling outdoors under autumn trees
Miss Twin Cities
About us

Founded by Lillian Geyer

Cheer For The Children was founded by Lillian Geyer, Miss Twin Cities.

Access to hygiene products affects students' academic performance, attendance and mental health. When a student has what they need to feel clean, cared for and confident, they are free to focus on learning.

“One simple mission: help children focus on what truly matters, gaining an education.”
Miss Twin Cities
Miss Twin Cities
$37K raised so far$50K goal for 2027
Hygiene access affects
academic performance • attendance • mental health
Our motto

Reach. Raise. Recruit.

Reach

Reaching those in need by providing support, resources and everyday essentials so they feel cared for and ready to succeed.

Raise

Raising funds and resources to adequately provide schools with the products students need.

Recruit

Recruiting community members with a heart for giving back, bridging the gap between those in need and those able to give.

How it works

A school drop-off, step by step

Donations go to school social workers and support staff — not directly to students and families — so the people who know each student's needs can get items to the right place.

We are always accepting donations and looking for schools and organizations to support.

  1. It starts with an email. Whether we reach out to a school or a school reaches out to us.
  2. Find a date. Together, we find a date and time for the drop-off.
  3. Deliver the donations. Items go to the school's social workers and support staff.
  4. Connect about needs. After the drop-off, we connect with staff to learn their needs.
Our impact

Community-powered, one drop-off at a time

$37,000

raised so far, toward a $50,000 goal for 2027.

$37,000 of $50,000 (about 74%). Figures as reported by Cheer For The Children on Instagram.

Recent school drop-offs

  • Apple Valley High School — sponsored by Shepherd of the Valley Church
  • Eastview High School — sponsored by national sponsor American Cedar Millwork
  • Rosemount High School
Our supporters

Corporate Sponsors

Thank you to the companies and organizations that make our work possible.

Drop-off sponsors

Thank you to our donating families

  • Folven Family
  • Neal Family
  • Bergman Family
  • Kammerer Family
What to donate

Everyday essentials students need

Most-needed items

  • Shampoo
  • Conditioner
  • Deodorant
  • Laundry detergent
  • Toothbrushes
  • Feminine hygiene products
  • Clothing
  • Shoes
  • Backpacks

Creative ideas that make a difference

  • Hair bonnets
  • Shower shoes
  • Sewing kits
  • Stain remover pens
Why it matters

Hygiene is a hidden barrier to learning

Fact: many public schools keep a closet of hygiene items and everyday essentials for students in need. These closets often run empty, and staff end up buying necessities out of their own pockets. Your donations support students and the staff who care for them.

A 2024 survey by Open Cupboard MN and Bridge to Basics found that:

53%

of food shelf shoppers spent less on food in order to afford hygiene products.

Source: 2024 survey by Open Cupboard MN and Bridge to Basics.

For schools

Request support for your students

Social workers and school support staff: a drop-off starts with an email. You and C4TC choose a date together, donations are delivered to you, and then we connect with your team about student needs.

Email us to request support